DUBAI, UAE, Nov. 12, 2024 /PRNewswire/ -- OKX, a leading onchain technology company and an Official Primary Partner of the McLaren Formula 1 Team, today released the latest instalment of its
OKX's 'My Fabric' campaign explores the personal stories of resilience, ambition, and challenger mindset that define some of the most prominent figures in sports. Zak Brown's story is one of an unconventional ascent. His motorsport journey began when he used the prize won on a popular TV show to purchase his first go-kart, igniting a passion for racing that would steer his entire career. Brown honed his skills in sponsorship, eventually building the world's largest motorsports agency and leaving an enduring impact on the industry, with some of his early sponsorship deals still present on competing F1 teams.
Brown's background as a former racer has helped shape his approach to team leadership, creating a close, supportive relationship with McLaren Formula 1 Team's drivers, Lando Norris and Oscar Piastri. His understanding of a driver's mindset, developed from his own experience on the track, has fostered a uniquely collaborative and transparent dynamic within the team. This connection has been instrumental in McLaren's recent achievements, which have marked a successful period for the team and a proud moment for Brown, especially during races in his home country.
The campaign captures the significance of McLaren's resurgence as a challenger and top competitor, a vision Brown has worked tirelessly to realize. The recent resurgence of McLaren on the F1 podium has been a personal triumph for Zak. Reflecting on his team's achievements, he says, "There's something powerful about seeing McLaren back where we belong, among the top teams. Giving our drivers a car that can win has been incredibly rewarding."
OKX's 'My Fabric' campaign has also featured stories from global ambassadors, including fellow McLaren F1 drivers